Broad Arrow’s 2025 all-Porsche sale tops $15.1m

Last Saturday, the Hagerty-owned firm reprised its 2024 Porsche auction results almost to the dollar: a gross of $15,185,050 vs. $15,141,440 12 months ago. Sell-through by number was slightly up at 71%. The financial turmoil resulting from recent presidential executive orders has abated somewhat but, considering the battering many investment portfolios have received in recent weeks, it was a healthy result and a positive outcome for the Porsche market in 2025.

Like last year, British auctioneer Thomas Forrester took the controls for the event from regular US auctioneer Lydia Fenet. Alain Squindo introduced the lots. It was another busy day at the Orange County Fairgrounds location in Costa Mesa, California, where the one-day Air|Water, “crafted by the same talented team that birthed Luftgekühlt,” meeting was held.

The headlining 1989 RUF Ctr Yellowbird had been put in at a strong estimate of $4.5m to $5.5m. It was bought for $4.25m plus fees. By way of comparison, Gooding’s super-low-mileage car sold at Amelia Island this year went for $5.5m net against its “In Excess of $6,000,000” guide. Big figures all round, but not quite so big on the day.

At a glance:
 
* Gross, motor cars: $15,185,050 (2024, $15,141,440)
* Percentage sold by number, motor cars: 71% (2024, 68%)
* Top-selling car: 1989 RUF Ctr Yellowbird $4,680,000 gross, $4,250,000 net (est. $4.5m to $5.5m)

Other results of note (all prices gross):

* 1960 Porsche 356 B Super 90 Zagato Coupe ‘Sanction Lost’, $445,000. The only car beating upper estimate despite its nothing-special status as a 1960 356 B Super 90 Coupé rebodied in 2015 to an original 1960s Zagato design. Basically, a replica.
* 2015 Porsche 918 Spyder Weissach Martini Racing, $2,590,000. Low odometer reading of 1,900 miles, distinctive Martini livery and Weissach pack
* 1974 Porsche 911 Carrera Mfi Coupé, $329,500. Are these fetching this much? Evidently they are. Blame Ryan Snodgrass’s superb, now sold-out ‘Carrera 2.7’ book devoted to the model.
* 1966 Porsche 906, $1,528,500. Described as a “largely unrestored Carrera 6 that retains numerous as-built details.” With replacement engine from a 910 (but its original gearbox) and owning up to one front-end accident, still probably well bought.
* 1994 Porsche 911 (964) Turbo 3.6 X88, $555,000. European, paint-to-sample yellow car with 50,456km (32,839 miles). Not an ultra-desirable Turbo S but a rare machine – only 64 produced in 1994.

Broad Arrow’s next foray is its debut, two-day event at Villa Erba on 24-25 May. The catalogue for this has just been finalised.

Full preview to come on this event and RM’s adjacent 22 May Milan auction to follow.

Broad Arrow ‘The Porsche Auction in Partnership with Air|Water’, 26 April 2025 – results (2024)

Total gross cars: $15,185,050 ($15,141,440)
Number of cars not sold: 16 (18)
Number of cars withdrawn: 0 (1)
Total number of cars: 55 (56)
Number sold: 39 (38)
Percentage cars sold by number: 71% (68%)
Percentage by value average low/high estimate: 62% (48%)
Number of cars sold below low estimate: 31 (24)
Percentage of cars sold below low estimate: 79% (63%)
Percentage of cars sold not met avge of estimates: 92% (79%)
Percentage of cars sold met/exceeded top estimate: 3% (3%)
Average value of cars sold: $389,360 ($398,459)
Average year of cars offered: 1988 (1988)
Percentage of cars offered at No Reserve: 31% (23%)

Photos by Robin Adams, courtesy of Broad Arrow Auctions