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Paul Newman’s 1968 Rolex Daytona sells for $17.75m

Paul Newman’s 1968 Rolex Daytona sells for $17.75m 27th October 2017

Yes, you read that right: last night in New York, auction house Phillips sold a 1968 Rolex Daytona bought new for the Hollywood star by his wife Joanne Woodward, for $17,752,500.

Although Newman was to own several Daytonas, this was his first and only ‘exotic’ dial model and carried the touching engraving ‘DRIVE CAREFULLY ME’ on its case-back.

It is the most valuable watch ever sold at auction and comfortably eclipses Bonhams’ Quail Lodge sale McLaren F1 ($15.62m) and Gooding’s $14.1m Gulf-Porsche 917K, another star of the silver screen, having featured in the Steve McQueen movie Le Mans.

Photo by Phillips